The entire area of Via Veneto in Rome, which became famous with the public fulcrum of Rome of the period of the "dolce vita" of the cinema of Fellini, was designed around 1889 and called Vittorio Veneto.

The layout that is starting from the Pinciana Door and ends in Piazza Barberini, crosses the antique property of the Ludovisi family, and is signed by the presence of numerous hotels and bars that are still nowadays, as they were in the years 60, a privileged stage for the Roman stays of the Italian and foreign celebrities.
On Via Veneto, moreover, are located the Embassy of the United States hosted in the Palazzo Margherita, projected by the Architect Gaetano Koch between 1886 and 1890 and the church of Santa Maria della Concezione, also known for the Roman with the name of "i Cappuccini", built around 1624 by the Cardinal Antonio Barberini, on the area of the pre-existing church of Sant'Antonio from Padova. Although it contains works by renowned artists like Guido Reni, Domenichino, Pietro da Cortona, and Caravaggio, the church is really famous for its cemetery. In its five crypts, the entire decoration is provided by the bodies of 4000 Capuchin Friars who died over the various centuries.